Google today announced several changes to the Google Play Store and Google Play Games apps that should entice Android device owners to check out the latest games. A new feature called Google Instant Play lets people tap and try games directly in the Google Play Store and Google Play Games app without first downloading the game. Google says it is starting with a few sample games today and will post more Instant Play games over the course of the year. Google is also making games more visible in order to appear to game developers. The Google Play Games app now includes an "Arcade" tab that lets people view game trailers or take advantage of new tags to browse through game categories. Last, the Google Play Games app will include YouTube videos related to users' favorite games, such as tutorials, to help them boost their skills and/or interest in the game. Google says these new features are hitting the Google Play Store and Google Play Games apps for most Android handsets.


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