Perhaps the next iPhone 8 will be Apple's next shot at achieving greatness in China.
The current iPhones aren't helping Apple gain market share in China, according to Canalys. Markets like China and India are at the top of Apple's agenda to grow the iPhone business.
China accounts for a third of worldwide smartphone shipments. Buyers in the market are leaning toward local brands like Huawei, Oppo, Vivo, and Xiaomi, which formed the top four smartphone vendors in China in 2016, according to Canalys.
Apple was in the fifth spot, and Samsung doesn't figure in the top five.
In 2016, Apple's phone shipments in China totaled 43.8 million units, a drop of 18.2 percent compared to 2015. It's not looking any better for Apple in 2017.
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