Sprint has kicked off a new program that lets customers upgrade to "the latest" iPhone at any time. Starting today, new or upgrade-eligible customers can lease a 16GB iPhone 6 for $22 per month. When a new iPhone becomes available (possibly in late September), those customers will be able to go into Sprint stores and swap their iPhone 6 for the new iPhone with no change in monthly lease payments. Sprint is offering to reduce the lease payment to $15 for customers who trade in old smartphones under several conditions. Current customers who are upgrade eligible and new customers who port to Sprint can get a new 16GB iPhone 6 today for $15 per month as long as they turn in an old smartphone. If these customers upgrade to the latest iPhone after Dec. 31, they will see their lease change to $22 per month. Separately, new or existing upgrade-eligible customers can turn in any smartphone and lease the 16GB iPhone 6 for $15 per month. If these customers then upgrade to the new iPhone before Dec. 31, they will get to keep the $15 monthly lease payment until their next upgrade. This promotion, which mirrors one recently revealed by T-Mobile, is meant to entice customers to sign up sooner rather than later. Sprint hopes prospective customers who may be waiting for Apple to reveal a new iPhone will jump on a new iPhone in the next few weeks. The iPhone Forever program is offering those new customers some protection, assuring them they'll be able to get the latest iPhone when it arrives later this year. Thee plans require customers to activate their iPhone on an individual unlimited plan or family share pack plan.


More...