Apple has denied a report suggesting it plans to sell phones and wireless service directly to consumers. Apple doesn't own any wireless spectrum, nor does it have any telecommunications infrastructure. The only way it could operate a wireless network would be as an MVNO, or by reselling access to the networks run by companies such as Sprint and T-Mobile. "We have not discussed nor do we have any plans to launch an MVNO," said Apple in a statement released to media. Apple very rarely comments on rumor and speculation, but was quick to denounce this particular report, which was published by Business Insider. Apple last year released the Apple SIM card, which lets owners of its iPad tablet easily switch between wireless network operators. The Apple SIM does not work with the Apple iPhone, however, and Apple recently agreed to work with the ITU in supporting electronic SIM cards that are permanently embedded in handsets.


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