The Apple Watch raised the bar for wearable technology when it launched in April, but smaller brands are seeking their own niche in the battle for wrist space. New kids on the block at Taiwan's Computex tech fair insisted that style and simplicity were more important than myriad features, in the face of Apple's intimidating offering. Apple's iPhone-compatible smart watch enables wearers to answer calls, check emails and access apps without taking their phones out of their pockets.



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