A British study conducted by trade-in monitoring company CompareMyMoble, and shared by Phone Arena, reveals that Apple’s iPhone 6 and iPhone 6 Plus-are the most valuable devices of 2014, followed distantly by Samsung phones such as-the Galaxy S5 and Galaxy Note 3. The peak trade-in price for the iPhone 6 and/or iPhone 6 Plus was £485.05 ($730), with the Galaxy S5 and the Galaxy Note 3 trading in for £320 ($482) and £286 ($431) respectively. The study found that Apple is the most traded-in handset brand, with 38% market share and an 81% customer loyalty — only 9.58% of customers-trading-in an iPhone moved to a Samsung handset, and 2.8% purchased an HTC device. Samsung and HTC scored 34.37% and 7.21%,



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