The company might well be the world's most popular Android handset maker, but when it comes to offering its consumers apps they value, Samsung still has some way to go. Samsung's flagship phones come pre-installed with a host of in-house developed apps offering everything from social messaging to voice-activated search. And while ChatOn, the company's competitor to WhatsApp currently boasts 100 million active users, according to US research firm, Strategy Analytics, those users are accessing it on average for 0.1 minutes a month -- that's six seconds. The company studied how more than 250 US Galaxy SIII and Galaxy SIV owners used their handsets over a single month and found that Samsung's entire app suite, including its dedicated apps store (Samsung Apps) account for seven minutes of app interaction, whereas Facebook alone accounted for 664.1 minutes (11 hours).



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