Ciao, an MVNO that resells Sprint service, kicked off today with low-cost, no-contract plans. Ciao is offering monthly service options that fall in line with other Sprint prepaid properties, such as Virgin Mobile USA and Boost Mobile. The entry-level plan costs $35 per month and includes unlimited voice minutes, unlimited text messaging, and unlimited MMS. The mid-tier plan costs $45 per month and adds 500MB of data. The top-tier plan costs $60 per month and boosts the monthly data allotment to unlimited. Ciao will soon, however, offer an unlimited smartphone plan that costs just $10 per month. The catch is that Ciao will install an app that displays advertisements on the lock screen. Ciao sells a single phone, the HTC EVO, for $199. Ciao Mobile is owned and operated by Ciao Telecom, which is based in Dallas.


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