It seems like there’s a different headline every week covering new cell phone service plans that offer subscribers more value for less money. AT&T and T-Mobile have been particularly aggressive in this regard, with each carrier having recently lowered the cost of various service plans several times in the past few months. But are subscribers actually benefiting from all these price cuts? According to a recent report from-The Wall Street Journal, wireless subscribers in the U.S. pay more for cell phone service each month now than ever before. A study conducted by-New Street Research found that average monthly billings per user are actually continuing to climb despite the illusion of a “price war.” The firm’s research suggests that average revenue



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