BlackBerry knows that BlackBerry 10 needs more apps but how will it get them if developers see that the company’s market share is still deteriorating? In an interview with eWeek, BlackBerry vice president of global alliances and business developmentlending deviceMarty Mallick said that the company was working overtime to fill in its app gap that still includes Netflix, Instagram and Candy Crush Saga, among others. At the same time, Mallick made note of all the apps that BlackBerry 10 now supports and promoted alternatives to popular apps that delivered similar functionality to the apps that the company is still missing. That said, Mallick acknowledged that it can be tough to get on companies’ radars when they have a limited amount of

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