Snapchat Adds Magic Eraser and Limitless Snaps

[cdmagurus.com]

Snapchat today announced changes headed to its mobile apps that it hopes will entice people to enjoy the ephemeral messaging service. First, Snapchat added a magic eraser to the creative toolset. The eraser allows people to delete items from their photos before sharing. This can be used to create a fun effect, or to hide sensitive content. A new looping tool lets people set their videos to loop for as long as someone cares to view the video. Once that person moves on to the next Snap, the looping video will vanish. Last, and perhaps most significantly, Snapchat is now letting people set the time limit on Snaps (photos and videos) to infinity. "We’ve all felt the frustration of not being able to fully enjoy a Snap -- even after replaying it -- and we wanted to give you the option of allowing the recipient to enjoy your Snap as long as they’d like. After your friend finishes viewing the Snap and taps to close it, it will delete as usual," explained the company in a blog post. The new features will be available in the Android and iOS Snapchat apps in the days ahead.


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