Twitter is refunding advertisers over faulty metrics caused by its Android app

[Wireless News]

http://l3.yimg.com/bt/api/res/1.2/zLn5b20sC70u7QVa6Pt55A--/YXBwaWQ9eW5ld3NfbGVnbztmaT1maWxsO2g9ODY7cT03NTt3PT EzMA--/http://media.zenfs.com/en-US/homerun/digital_trends_973/cd89db1ec332d8fc18aa68dd674fed7f (http://news.yahoo.com/twitter-refunding-advertisers-over-faulty-090905192.html)A video ad metrics blunder is forcing Twitter to dole out refunds to marketers. This is the one Facebook trait Twitter would be wise not to adopt. According to the company, the mishap lasted for just over a month.



More... (http://news.yahoo.com/twitter-refunding-advertisers-over-faulty-090905192.html)