Boost Mobile slashes $5 off your monthly bill if you say yes to homescreen ads

[Wireless News]

http://l2.yimg.com/bt/api/res/1.2/56Wz8yHhEiGzr5fnGtovDg--/YXBwaWQ9eW5ld3NfbGVnbztmaT1maWxsO2g9ODY7cT03NTt3PT EzMA--/http://media.zenfs.com/en-US/homerun/digital_trends_973/44b62f1dcfe990e720a6aa839605a77d (http://news.yahoo.com/boost-mobile-slashes-5-off-115902959.html)Boost Mobile’s plans are already relatively affordable, due to the firm’s-status as a prepaid subsidiary of Sprint. However, Sprint might be willing-to make your prepaid monthly bill even more affordable, so long as you’re okay with ads, reports The Wall Street Journal. According to the report, Sprint, in partnership-with start-up company Unlockd, created an app called “Boost Dealz” for Android. The app looks to turn your homescreen into-an advertisement, which you can tap for more information on the product being showcased. If you want the ad to go away, you can press either the “Like” or “Dislike” buttons that will be presented alongside it. Related: The budget-conscious Samsung Galaxy J3 is at-Virgin Mobile now and coming to Boost Mobile It’s unknown whether ads will be presented every time you unlock your smartphone, though odds are that they will be presented frequently. If the ads get too annoying for your taste, you can delete the Boost Dealz app.-Doing so means you’ll miss out on the $5 discount for your Boost Mobile bill, however. According to-Sprint’s director of prepaid product marketing, Doug Smith, the Boost Dealz app is a way for the company to see-how kicking off a new revenue stream would fly with its customers. “We thought it was a very low-risk way to understand how this type of value proposition would go over with our customers,”-said Smith. “Who knows where this could go? We thought it was important to start understanding consumer behavior and the economics behind it.” In addition to the $5 monthly discount for Boost Mobile customers, Sprint-left open the possibility of offering-a similar program to Sprint customers, as well as an increase in the monthly discount. This isn’t the first time carriers have used the power of advertisements to try and offer their customers deals. AT&T, for example, has Data Perks, which gives its customers additional data if they agree to-complete surveys and shopping offers. Verizon, meanwhile, recently kicked off FreeBee Data, which lets businesses choose free actions for customers, such as video and audio streaming. Also watch: Apple iPhone 6S Plus vs. Samsung Galaxy S6 Edge Please enable Javascript to watch this video



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