Facebook’s new search will scour all public posts

[Wireless News]

http://l.yimg.com/bt/api/res/1.2/V2eKk5BydbZdALhPUGFbNA--/YXBwaWQ9eW5ld3NfbGVnbztmaT1maWxsO2g9ODY7cT03NTt3PT EzMA--/http://media.zenfs.com/en-US/homerun/digital_trends_973/ac0fe10e57414de7cfd3ed1c255db81f (http://news.yahoo.com/facebook-search-scour-public-posts-002909030.html)Facebook represents an incomprehensibly vast collection-of social interactions, but sometimes getting a sense of the-collective pulse about topics — how people are responding-to-the legalization of gay marriage, or reactions to-the latest presidential debate -— doesn’t feel as straightforward as it should. In 2013, the-social network giant-launched-Graph Search, a semantic-tool-aimed at-making-searches a bit better, but it wasn’t quite exhaustive-— Graph Search didn’t search public posts that hadn’t been shared with you, for example.-But now, Facebook’s rolling out an entirely reimagined search that’s based less around the people you know and more around what people are saying. On Thursday, Facebook announced that search queries will no longer be bound by your insular network — i.e.,-the people you know and the content that’s been shared with you. Instead, Facebook-will-index, in real time, the more than-two trillion public posts and counting that span its massive network. The ambitious aim,-product manager for Facebook’s search team Roussea Kazi said, is to transform Facebook search into a veritable parser of global conversation.-“Because we’ve indexed the entire world’s conversations, we tell you things that are trending, things that are breaking, what’s happening right now” he told The Verge. The new search sifts through-Facebook interactions as they unfold, taking a curatorial approach: search-for a broad term such as “2016 election,” for example, and you’ll get a list of sources arranged essentially by which is the most authoritative. Posts by news organizations will more often than not float-to the top, followed-by friends, topical issues, and geographically proximate communities — you’re more likely to see posts from people you know and users in your country than strangers from across the pond. Related: Facebook search now lets you relive all your old status updates Search results are also personalized; the new Facebook search, like Google search, tailors-results to your habits and interests. Unlike Google, though,-Facebook does-this with far greater precision, leveraging-its veritable trove of data-to inform the way its search function-surfaces and organizes content. “We have to balance two things: how are the authors relevant to you and how is what they’re posting relevant to what you’re searching for,”-vice president of Facebook search told The Verge. Every action you’ve taken on Facebook — every post you’ve liked, friend you’ve accepted (or rejected), and photo you’ve posted — will form-the basis of the results. The granularity-of Facebook’s new search function is impressive. You can drill down-by date; a search for “2011-T

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