Wireless News
07-23-2015, 01:02 PM
http://l.yimg.com/bt/api/res/1.2/PRwamdfR30S2YQepXATh8A--/YXBwaWQ9eW5ld3M7Zmk9ZmlsbDtoPTg2O3E9NzU7dz0xMzA-/http://media.zenfs.com/en_us/News/Reuters/2015-07-23T163516Z_1006990001_LYNXNPEB6M0UV_RTROPTP_2_CTEC H-US-APPLE-INDIA.JPG (http://news.yahoo.com/apples-india-test-gain-volume-meet-aspiration-163416025--finance.html)By Nivedita Bhattacharjee MUMBAI (Reuters) - With only a tiny share of the world's fastest-growing major smartphone market, Apple Inc is stepping up its push into India, with a first targeted TV advertising campaign, expanded retail network and promotional financing schemes. For years, India has been a low priority for Apple as spending power is weaker than in China, where the company's iPhones swiftly became must-have devices after their 2007 launch. Apple has just a 2 percent share of India's smartphone market, while South Korean rival Samsung Electronics accounts for around one third of volume sales with its range of Android phones.
More... (http://news.yahoo.com/apples-india-test-gain-volume-meet-aspiration-163416025--finance.html)
More... (http://news.yahoo.com/apples-india-test-gain-volume-meet-aspiration-163416025--finance.html)