The inside story of last year’s biggest smartphone flop

[Wireless News]

http://l2.yimg.com/bt/api/res/1.2/zp21g.zgnz7CUVBD7Vyl3w--/YXBwaWQ9eW5ld3M7Zmk9ZmlsbDtoPTg2O3E9NzU7dz0xMzA-/http://media.zenfs.com/en_US/News/BGR_News/bezos-lol.jpg (http://news.yahoo.com/inside-story-last-biggest-smartphone-flop-165001705.html)It was obvious to just about everyone when Amazon launched its Fire Phone that the device was going to absolutely bomb. It didn’t offer any truly compelling features compared to other Android phones on the market, it was priced at $199 on contract and it was an exclusive to AT&T. All told, it was a baffling misstep from a company that had long prided itself in delivering good value to consumers at the expense posting high profit margins. RELATED: Amazon’s Fire Phone might be an even bigger flop than anyone imagined Now Fast Company has the inside dirt on just how the Fire Phone came to be and how Amazon CEO Jeff Bezos convinced himself that it was going to



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