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View Full Version : Amazon explains one reason the Fire Phone was a massive flop



Wireless News
10-31-2014, 12:50 PM
http://l3.yimg.com/bt/api/res/1.2/ZQO6BJkesUM6qoRpRxtPRw--/YXBwaWQ9eW5ld3M7Zmk9ZmlsbDtoPTg2O3E9NzU7dz0xMzA-/http://media.zenfs.com/en_US/News/BGR_News/amazon-fire-phone-2.jpg (http://news.yahoo.com/amazon-explains-one-reason-fire-phone-massive-flop-161551353.html)When it comes to the Fire Phone, Amazon made several huge mistakes that were easy to spot at the time of the phone’s release. Now Fortune reports that Amazon is owning up to one of them, as Amazon exec-David Limp tells the publication that the device’s initial $200 on-contract price was way too high, especially for a company like Amazon that is known for offering killer deals. RELATED: Amazon’s Fire Phone might be an even bigger flop than we imagined “We didn’t get the price right,” Limp said of the phone’s limp sales. “I think people come to expect a great value, and we sort of mismatched expectations. We thought we had it right. But we’re also willing to say,



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