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View Full Version : Ailing BlackBerry fights back with budget smartphone



Wireless News
05-13-2014, 05:10 AM
http://l2.yimg.com/bt/api/res/1.2/xzliamOsm45NXFx3NN83FA--/YXBwaWQ9eW5ld3M7Zmk9ZmlsbDtoPTg2O3E9NzU7dz0xMzA-/http://media.zenfs.com/en_US/News/US-AFPRelax/blackberry_z3.dfd39150320.original.jpg (http://news.yahoo.com/ailing-blackberry-fights-back-budget-smartphone-082150302.html)BlackBerry on Tuesday launched a new budget handset in Indonesia, one of its last bastions, in the hope it will take off in emerging markets and stem a decline in the smartphone maker's fortunes. The touchscreen Z3, designed with Indonesia in mind but expected to be introduced in other fast-growing markets later, is the first new BlackBerry phone since chief executive John Chen took the helm of the crisis-hit company in November. BlackBerry hopes the Indonesian model -- whose full name is the Z3 \"Jakarta Edition\" -- will be a hit in Southeast Asia's biggest economy, where the company maintains a loyal following, thanks in part to the popularity of its BBM messaging service. The phone will be available in shops from Thursday and will cost 2,199,000 rupiah ($190), BlackBerry said in a statement.



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