BlackBerry’s big moment: Can it make money with BBM?

[Wireless News]

http://l1.yimg.com/bt/api/res/1.2/Jg6j28gmIXsCCzWGiDNUdg--/YXBwaWQ9eW5ld3M7Zmk9ZmlsbDtoPTg2O3E9NzU7dz0xMzA-/http://media.zenfs.com/en_US/News/BGR_News/blackberry-bbm.jpg (http://news.yahoo.com/blackberry-big-moment-money-bbm-195518147.html)The messaging app market has really started to heat up after-Facebook bought WhatsApp for $19 billion and after Alibaba’s investment in the far more obscure Tango granted it a $1 billion valuation. As popular entries like Viber, WhatsApp and Tango have found big strategic partners, the number of stand-alone messaging apps with more than 100 million registered users has dwindled. BBM and Kik are among the most notable indie messaging apps left looking for sugar daddies and their futures will hinge upon whether they can show real potential to generate revenue. That’s why BBM is now at such a crucial juncture: It is dipping its toes in the advertising market for the first time. BBM’s entry into the world of-sponsored



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