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View Full Version : The 8 Biggest Product Flops of 2013



Wireless News
12-16-2013, 04:00 PM
"The industry has a similar product already," says Christie Susko, adjunct professor of marketing at George Washington University. Lexus IS250: Consumer Reports has been reviewing cars since 1936, and the Lexus IS250 landed on Consumer Reports ShopSmart magazine's The Loser List for 2013 in its January 2014 issue. "It costs $36,000, and there's nothing special about it," says Eric Evarts, senior associate automotive writer at Consumer Reports. "It's not fun to drive, it's not fast, and there are a lot of cars for the price that do better." In fact, the Lexus IS250 (not to be confused with other Lexus models) scored 52 out of 100 points in the luxury car category.

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