Two more BlackBerry executives out in latest round of bloodletting

[Wireless News]

http://l.yimg.com/bt/api/res/1.2/3DUuq.vipY.EQfZ_E_d5Mg--/YXBwaWQ9eW5ld3M7Zmk9ZmlsbDtoPTg2O3E9NzU7dz0xMzA-/http://media.zenfs.com/en_US/News/BGR_News/bbry-hq.jpg (http://news.yahoo.com/two-more-blackberry-executives-latest-round-bloodletting-135557362.html)Here’s some rare cheer for BlackBerry fans — the company’s next smartphone might actually be promoted with a decent marketing campaign. Per StreetInsider, BlackBerry announced on Monday that its chief marketing officer-Frank Boulben and its chief operating officer-Kristian Tear are both leaving the company. BlackBerry is also appointing-James Yersh to replace Brian Bidulka as its Chief Financial Officer.-BlackBerry’s lackluster marketing campaigns for its new BlackBerry 10 devices have drawn the ire of some BlackBerry diehards who think that the company would be in a much better position today if it had marketed its devices better. Among other things, Boulben has come under fire for marketing mishaps such as appointing Alicia Keys as the company’s creative director and a baffling Super



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