What Microsoft can learn from BlackBerry’s big mistake: People like ‘toys’ after all

[Wireless News]

“Tools, not toys! Tools, not toys!” Does this refrain sound familiar? It’s the same tune that BlackBerry executives whistled in the dark as they insisted that people didn’t really want iPhones and Android smartphones because those devices weren’t secure and couldn’t help people do “real work” as BlackBerry devices did. We all know how well this has turned out: It seems that most people did actually want iPhones and Galaxy smartphones after all, no matter how often BlackBerry and its fans derided those devices a mere “toys.” I mention this because I see Microsoft is making the same kind of mistake with the launch of its Surface 2 tablet. At Microsoft’s big press event for the Surface 2 and the

More... (http://news.yahoo.com/microsoft-learn-blackberry-big-mistake-people-toys-175554751.html)