Amazon’s video juggernaut is about to pass Yahoo

[Wireless News]

Last February, Amazon had 28 million unique viewers for its video content, far behind Yahoo’s 43 million unique viewers. But according to fresh comScore numbers, Amazon had vaulted to nearly 38 million uniques by July, while Yahoo had dropped to 42 million. The video distribution landscape is now changing at an amazing clip. What is even more jaw-dropping than Amazon’s unique viewer growth is the number of minutes spent by an average viewer; itlending devicedoubled from 13 minutes to 26 minutes in just six months. Yahoo’s average viewinglending devicetime also grew substantially, from 53 minutes to 77 minutes. Amazon’s breaknecklending devicevideo delivery growthlending deviceis probably directly linked tolending deviceits ongoing tablet market share gains in the United States. The Bezos strategy of pricing the most

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